GET UPTO 25% OFF ON PRE-BOOKING!! Target Market : Rural India. See the stories that matter in your inbox every morning. To achieve its efficiency the ChotuKool doesn't use a compressor, instead running on a cooling chip and a fan similar to those used in computers, so like computers it can run on batteries. It looks like a 43 litre cool box, which is loaded from the top, and can run on battery. India hosts the world’s largest population deprived of electricity. It's engineering credentials are further boosted by the fact that it has only 20 parts, as opposed to more than 200 parts in a normal refrigerator. I am glad Gizmag has featured an Indian simple, innovative product for the rural poor. Godrej Chotukool - Manufacturing The system consisted of thermoelectric chips on one side with heat sink and the other side with heat transfer aluminum finned block The product was made out of plastic … Vice President to meet Chairman (Jamshyd Godrej… GET UPTO 25% OFF ON PRE-BOOKING!! As Mao put it rich work for the rich, poor also work for the rich but few are there who work for the poor. I believe in the adage,\" Science to serve society-Society to support Science\". 2°C to 8°C. No compressors, No moving … Godrej has been a pioneer in the refrigeration space since 1958, when it launched the first Indian refrigerator. 3500 Got good publicity through test marketing. Chotukool: Keeping things cool with frugal innovation. With this 35 L Godrej portable cooler, you and your friends can enjoy chilled drinks and sandwiches on the go. Products like the the ChotuKool overcome technological and social barriers and address the one of the most pressing issues in India. Review: AndaSeat Fnatic Edition treats your butt like a pro gamer's, Hydroelectric Bluetooth speaker is powered by the shower, Kitchen gadget converts food scraps to compost in a claimed 48 hours, Google's new Nest Thermostat is simpler and cheaper, Perseverance rover to create oxygen on the surface of Mars, Discovery of mechanism that switches off fat production after eating, Australian eVTOL prototype debuts a new spin on the tilt rotor, Brain-reading hearing aid tech homes in on speakers' voices. Price : Rs. Chotukool does not have a compressor. Godrej and Boyce, which has interests in real estate, FMCG, industrial engineering, appliances, furniture, security and agri care, plans to launch ChotuKool in India by March 2010 at a price of US$69 or Rs 3250. Chotukool The Journey The need for a market below Rs. Operating temperature range. I am involved in the design,demonstration,dissemination of (3D approach) many innovative gadgets like Simple Solar Drier, Vertical and Cylindrical Solar Water Heater, Pedal operated washing machine, Hand operated battery charger,Savonius Wind rotor with concentrator for battery charging, Solar Disinfection unit for safe drinking water,Microhydro device for low heads, Air-cum-water cooler, Cap to beat heat, Fireproof apron,etc., What is more I have not taken any patents on my innovative devices. ... At Godrej, ChotuKool spawns major biz strategy 05 Dec, 2011. INTRODUCTION Godrej & Boyce (G&B) to launch a new innovative product Chotukool-a small refrigerator. 3500 to meet customer requirements Subsequent Prototypes were developed to get more customer insights Godrej Chotukool Product design Very few corporations have focused on the \'rural india\' segment of the market due to potential for only low margins. The portable, … The portable, top-opening unit weighs only 7.8kg, uses high-end insulation to stay cool for hours without power and consumes half the energy used by regular refrigerators. At Godrej ChotuKool … No compressors, No moving parts; as easy to clean as your kitchen table and even fits in your car's boot. The ChotuKool was co-designed with village women to assure its acceptability, and is distributed by members of a micro-finance group. Godrej ChotuKool: A Cooling Solution for Mass Markets Q.1. It helps retain the natural flavour and nutritional value of your food so that you get the most out of … ChotuKool being taken for field testing in rural India. There are many more. To Know more click Please Note : Dispatches will happen post LockdownRuns on intelligent solid-state electronic cooling technology. Godrej Chest Freezers - Great power savers. The idea discussed in the workshop was to involve villagers right from the design to selling of the product. Stays cool up to 3 hours without electricity.

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